Product Marketing Generalist

The role

You will work inside project squads alongside engineers, designers, product managers and clinical leads. You will run positioning, messaging, and marcomms strategy for high-priority projects from inception to launch.

What you will do

• Be the embedded PMM presence within designated project squads
• Own the marcomms strategy for assigned product projects
• Develop sharp creative briefs for launch materials
• Run two to three significant product launches in the first year
• Develop research and reporting for continuous learning
• Embed Medical/Legal/Regulatory review into all workflows

Required qualifications

• 5-7 years in product marketing or product management
• Track record of owning product launches end-to-end
• Genuine interest in the future of healthcare
• Ability to move seamlessly between technical, medical, and consumer industry topics
• Fast learner who can produce output without lengthy handoff periods
• Comfortable working inside project squads and managing stakeholder relationships at pace
• Strong writer
• AI tool fluency is essential

Nice to have

• Experience ideally in consumer technology, healthtech, or a subscription/membership business
• Experience working within regulated or claim-sensitive environments (pharma, medtech, financial services)

About the company

Neko is redefining what prevention means, from treating illness when it arrives, to sustaining health before it's ever at risk. The mission is to make data-driven, preventative care accessible to more people, before symptoms appear.