Product Marketing Manager – Sovereignty & Public Sector, EMEA

GB-London. Posted a month ago

The role

This person will build messaging and positioning for Data and AI Sovereignty in EMEA and execute go-to-market strategies for the Public Sector. They will scale impact through partner ecosystems and maintain momentum for regional sovereignty partnerships.

What you will do

Own and align messaging and positioning for Data and AI Sovereignty in the EMEA region
Scale sovereignty messaging and regional reach through Snowflake’s partner ecosystem
Maintain and accelerate momentum around recent strategic sovereignty partnerships
Lead targeted campaigns on Data and AI Sovereignty in key markets
Develop regional GTM strategy and execution for the Public Sector
Enable field sales and technical teams on sovereignty frameworks and public sector compliance
Lead cross-functional working groups to run high-touch campaigns against public sector targets
Synthesize customer feedback and regulatory trends to shape global product roadmaps

Required qualifications

5+ years of experience in product marketing, solutions marketing, or GTM strategy within data, cloud, or enterprise software, specifically supporting Public Sector or highly regulated industries
Domain knowledge of Public Sector procurement dynamics, government compliance standards, and Data/AI Sovereignty requirements across EMEA
Proven track record of developing and scaling joint GTM programs, partner co-marketing initiatives, and ecosystem alliances
Demonstrated ability to orchestrate cross-functional, account-based campaigns targeting public sector institutions and government bodies
Excellent communication and storytelling abilities
Strong collaboration and influence skills
Analytical, data-driven mindset
Willingness to travel up to 25% of the time

Nice to have

BS/BA degree

About the company

Snowflake is building a data, applications and AI/ML platform. The company has a get it done culture that empowers employees to innovate and collaborate.