Sr Product Marketing Manager, Media, Entertainment and Advertising

The role

This role orchestrates go-to-market execution for the Media, Entertainment and Advertising industries. You will align marketing strategy for MEA personas and enable the field through programs and sales plays.

What you will do

• Co-own and align marketing strategy for the MEA personas.
• Develop and execute integrated campaigns and targeted sales plays.
• Enable the field at scale by running programs and delivering messaging.
• Lead cross-functional working groups to ensure program execution.
• Equip sales teams with messaging that ties value to customer impact.
• Translate platform value into business value statements for MEA sub-verticals.

Required qualifications

• 5+ years of experience in product marketing, solutions marketing, or GTM strategy, within data, analytics, cloud, or AI/ML supporting the Media, Entertainment or Advertising industry.
• Demonstrated ability to orchestrate cross-functional GTM programs that scale across regions and resonate with diverse personas.
• Proven success enabling large sales organizations through impactful programs, sales plays, and messaging.
• Ability to translate technology value into clear business outcomes.
• Strong collaboration and influence skills.
• Excellent communication and storytelling abilities.
• Commitment to being a culture champion.
• An analytical, data-driven mindset.
• Willingness to travel up to 25% of the time.

Nice to have

• Experience developing regional or industry-specific campaigns that complement global priorities
• BS/BA degree

About the company

Snowflake is building a data, applications, and AI/ML platform. The company has a get it done culture that empowers employees to innovate and collaborate.